The National Museum of Korea is the largest museum in Korea and houses precious Korean cultural assets that tell the story of Korea’s fascinating history, from ancient times to the modern era.

Gyeongbokgung Palace is the most representative edifices of the Joseon Dynasty, Gyeonghoeru Pavilion and Hyangwonjeong Pond have remained relatively intact. Woldae and the sculptures of Geunjeongjeon (The Royal Audience Chamber) represent past sculptures of contemporary art.

Bukchon Hanok Village is home to hundreds of traditional houses, called hanok, that date back to the Joseon Dynasty.

N Seoul Tower was the first tower-type tourism spot in Korea. It is one of the tallest towers in the Orient.

Sangam DMC(Digital Media City) is a cutting-edge digital media entertainment cluster covering an area of about 570,000㎡. Attractions and facilities at the DMC include the DMC Promotion Room, DMS (Digital Media Street), DMC Artpia, Digital Pavilion, and the Korea Cultural Contents Center (Korean Movie Museum).

MBC World is Korea's first hallyu theme park opened by Korea's major broadcasting company MBC. The park offers hologram K-pop concerts, virtual reality drama sets and more.

Hangang River Ferry Cruise traversing the heart of Seoul between east and west. Visitors and Seoul residents alike can take a break from the busy urban atmosphere and enjoy a relaxing time while on the cruise.

Hongdae Area is a neighborhood known for its youthful and romantic ambience, underground culture, and freedom of self-expression.

Coex mall is a shopping mecca for global brands in fashion, accessories, beauty, lifestyle, and others. It also has a large movie theater complex and a wide variety of fine dining establishments.

SMTOWN is the birthplace of hallyu-stars. You can look around studios, a hologram theater, a life-style shop, and more, where hallyu stars are created. You may incidentally meet your favorite hallyu star during tours. A professional photographer is avialable to take photos of visitors, which will be an unforgettable memory.

K-Star Road Featuring the latest hallyu trend, visitors will be able to discover restaurants and attractions frequented by popular hallyu stars while walking along the Hallyu K-Star Road.

Gangnam is the location is geographically and commercially suitable as a meeting point for social gatherings, events or personal engagements. Hence, during the weekdays it is usually crowded in the evenings while on weekends. Visitors travel to Gangnam to take advantage of its convenient transportation, fashion malls, movie theatres and bookstores.

Insadong is the place where old but precious and traditional goods are on display. Within these alleys are galleries and traditional restaurants, teahouses, and cafes.

Namdaemun Market is the largest traditional market in Korea with shops selling various goods.

Myeongdong Street is one of the primary shopping districts in Seoul. Many brand name shops and department stores line the streets and alleys.

NANTA has been running since October 1997 and is the most popular show ever in Korea. It also has achieved outstanding international success having performed on Broadway and toured widely around the US and the rest of the world.